She went popular some of her covers like King and Usseewa happened during their craze/popularity, while some of them probably recognized her from her Inkya Impulse and Megitsune cover. If I remember correctly this is all before or some time after she got her model.
I think most people just ditched her after that disasterous discussion about Ukraine/Russia conflict and how she becoming more and more political. Like, back when I first followed her all she really mentioned is that she's a filthy vegan and mentioned about how its a bit hard to find place to eat that cater to her so she does her own cooking most of the time.
Nowadays it's just political talk, photo of her in the street protesting with other japanese protesters, all that stuff...