Reading a few posts and comments on Twitter that the the Pixel Link buyout offer for the model and social media accounts of $10K is too much. I'd like to see what everyone else thinks of this: is $10K for the model and all social media accounts a fair price, or too expensive?
My personal opinion is that it's a reasonable price, as long as the talents can reasonably afford it. No matter how reasonable Pixel Link is about linking to other accounts, it's better to keep the original account and not risk losing part of your audience changing to new accounts. A high-quality corpo vtuber model could easily be worth $5,000 or more, especially if it's by a well-known artist.
But what does everyone else think about the $10K buyout price?
I would return a set of questions of my own: How much does the character IP make me in a month of use? How much do I make from the streaming, channel income from superchats/memberships, how much merch do I sell as the identity? Sponsorship potential from companies associated with some facet of my content identity? What would my niche growth potentially be like if I'm not having to bend to a corporate overwatch? How much does a model of similar quality cost to purchase for a fresh start?
If I could realistically make the income to pay off a $10k buy-in inside of 3 months I'd take it. It's not like I'm immediately paying it off but I have enough cash flow that it's not bleeding me for a year, and if I've got that kind of an audience already with the potential to grow in a new direction after I'm separated from corporate control, could be worthwhile to take the shot instead of shedding numbers by ditching an identity that's already gained the traction it has. There are certainly always people that would follow me regardless of the model because they like the content I do, but it's undeniable that there's always some kind of loss from model-switching.