Corporation puts a lot of money into your character, frontloading all the expenses and keep spending money on you for future promotion. This theoretically never stops and you are assumed to never do anything else, because you are playing a character and doing otherwise breaks the immersion. When it's time to part ways if you can openly proclaim who your previous character was, you are getting all of the promotion and good reputation that they invested in, and give absolutely nothing in return. In exchange for not doing so, the company does not recast anyone to play the character after you are gone
The corporation couldn't recast you because the fans would rebel. So them giving that up in the contract (if they even do? Any evidence that companies actually promise not to recast vtuber characters) is worth approximately zero and you shouldn't trade away anything for it.
vshojo who has no rights over IP because they didn't spend any money on it.
VShojo does pay for characters and models though, don't they? At least in some cases e.g. Henya.
The current model for how vtuber corporations treat talents and the IPs they've created has been around for over half a decade, and works around the world regardless of the corporation or the jurisdiction (and by work, I mean it consistently makes a profit for the corpo). Moreover, it's a model that many talents are happy to accept upon joining a corporation.
We're still in the growth stage of the industry, we'll only see which business models are really solid once we go through a downturn. Vtuber corpos don't exactly have a great record of success so far, and talents have been getting some pretty bad experiences lately too - IMO corporate life is and should be a lot less attractive than it was even a few months ago, and hopefully this means corpos will have to compete harder for talent in the future.
Who would know more? Hololive, who has submitted investor statements to the Tokyo Stock Exchange to prove it's income, and the Tokyo Stock Exchange, who currently values Hololive as a billion-dollar business? Or some random on a vtuber forum?
Hololive is the most successful vtuber company and also relatively one of the most open. Yes, they keep ownership of character IP, but they've allowed departed talents like Kson to more or less openly acknowledge their roles in Hololive, and haven't stopped Rushia streaming on a blatant knockoff of her Hololive character. Meanwhile upd8, formerly the biggest vtuber corporation, tried to treat its talents as mere voice actors and crashed and burned. That's pointing towards more talent-friendly practices being better for business.
Our glorious overlord Aviel has released Idol weekly where he tell us the next step in
total israeli domination
Has he released the contracts yet? That's well overdue at this point.
2) The closest example would actually be people acting as corporate mascots. A few examples of this would be sports mascots, Betty Crocker, and so forth. And, no, the people in these roles didn't get personal credit for their work.
Corporations used to try to treat vtubers like that, but it didn't fly. They don't really play characters the way e.g. Disney mascots do; they put too much of themselves into their streams, and fans notice. IMO the closest model is actually musicians or book authors, where the usual practice would be for the corporation to offer an advance to pay for the equivalent of models and streaming equipment, that the talent then gradually pays back out of their earnings, in return for an agreement to stream exclusively (and at a particular revenue split) for a limited length of time (e.g. x hours of streaming, or the next y years). After that they can either renew (maybe requiring the company to commit to spend a certain amount of money on promotion, or offer a better revenue share, and so on) or the talent can take the character (or may need to buy out the rest of the advance if they didn't earn enough to pay it off) and go to a different corporation, or become independent. IDK if anyone's tried it, but that seems like a better model to be.
It was less about one, and more about being hired after they did and having zero experience. He was learning on the work with the newest gen who would have the hardest time and needed a competent person to help them out the most.
And she got punished for going over his head. That's the real cherry on top.
No business on earth gives a shit about their workers' well being, that is why we have labor codes and legislation.
True, but that's also why fans have to care about working conditions. The reason vtubers aren't recast isn't because of labour codes or legislation, it's because fans made enough of a fuss to destroy the corporations that tried. It's a fan based business, so viewers ultimately have more power than you might think.