Now that you get our answer I want to actually hear about the situation in China @Gaotye(bilibili DD)
Last I heard A-soul was paying its talents 0.5%~1% of merches/donations/sponsorships + alledgedly 20hour workdays +rundown dormitory and you brought up a fun stat like "turnover requirement". Would love to have a look into the chinese side of black companies.
Has the situation improved or has it gotten worse over there.
What I want to describe next is the general situation of VTBS in China, and I try to describe their relationship in simple sentences. The Asoul you mentioned earlier is not in this case。Asoul is actually quite well paid, as they have a higher base salary and fewer working days, no turnover requirements, and can have work experience in large enterprises. I suspect you got the wrong information
Although the Bilibili guilds have a set of hard data requirements, it also determines the base salary and performance that VTBS can receive.
It even makes VTB more like a real job, but it's also a source of disgust and erosion.
Since these guilds are not independent, They're more like the outsourcing company for bilibili's livestreaming business, where they earn money through sales rebates on live streaming platforms.The higher their turnover, the better the preferential policies they get, and if their income does not meet the requirements, they will lose the exposure support of the platform.
VTBs are more of a workforce to them than a goal or partner in building a content brand. They will be strict about the duration of the streaming and the number of workdays, At the same time, they will pay very little operating costs because their purpose is only to make money.
(Due to bilibili's lax management of guilds, these guilds can earn considerable commissions through platform loopholes, and have almost no cost
)
They have almost no restrictions on their actors, as long as they can meet the turnover requirements, even if they use very nasty methods, such as begging, hype, pretending to be pathetic, private contact, and even fraud, they can get higher returns.Many guilds will even support them in doing so.
Therefore, it is difficult for independent projects to make additional profits by selling VTB Goods on other platforms, because turnover is tied to exposure in bilibili. Once they lose with those guilds in Bilibili, they will be restricted from exposure, and they will lose more opportunities. All bilibili cares about is money
To make matters worse, Bilibili has partnered with more than 4,000 guilds because their management model is very simple and easy to replicate.
As of December, more than 900 unions were still in operation. On average, there are 300-400 VTBS streams per hour, and there are very few independent projects left to produce original content
As a result, these large guilds absorb most of the industry's exposure while consistently failing to produce satisfying quality content due to a lack of expertise. Low-quality, boring content is everywhere. Eventually, Bilibili's reputation ran into serious trouble, resulting in a significant drop in viewership.
Compared with last year, The number of viewers watching live has dropped by 2/3, and daily revenues are down by 4/5, and are still falling
In short, bilibili did realize the prosperity of cnVTB to a certain extent, allowing many people to have the opportunity to understand VTB or become VTB, and even make money from VTB. However, due to their carelessness in management and eagerness for quick success, Bilibili lost all opportunities before the crisis, resulting in a complete collapse of people's trust in VTB