They could have gone over the top invincible bear monster rampaging around over the top gore. They could have gone spooky group getting hunted down by a cocaine bear, or something else. They went with a drug retrieval, youthful exploration, and survival conglomeration that is neither funny nor horror. It’s low budget but not low enough budget to provide laughs at the lack budget to accomplish what they envisioned and not high enough budget to laugh as the absurdity of the idea. “Cocaine Bear” as a title allows for a ton of options and it’s a shit path they went down. As Pippa said, it just ends in the boring camp;I’d say because it subverts the wrong expectations. But I’m not a film critic.