Sony has had 4 distinct forays into vtubing:
"Verseⁿ"
which was their first mediocre attempt with 5 members with differing levels of quality, some had 3D models and some had only illustrations. This project was mishandled and didn't generate much interest after the first announcement, they have kinda faded into obscurity.
Their members have a combined total of 71.7K subs, with the biggest talent being Alba Sera at 33.6K.
VERSEⁿ is a Japanese Virtual YouTuber agency owned and operated by Sony Music Entertainment Japan (SMEJ). “MEMORIES AWAIT.”Rin is gazing at the sky as usual, like she always does.In between our eyelids of daydream lie the existence of our reality as well as other unexplainable fantastical...
virtualyoutuber.fandom.com
"VEE"
which was a second project and more successful than versen
(not writing the stupid name every time fuck you nips), in which they declared they were debuting 50 talents or some shit. It seems they weren't kidding because they have debuted 29 talents at this point with 2 of them being graduated. Idk how popular VEE even is, but they have never reached the level of other Japanese agencies, nevermind the big two, and they have literally no presence in the west.
Their members (sans graduates) have a combined total of 619.32K subs, with the biggest talent being Syusetu Kohaku at 185K. This agency shows a typical small corpo popularity distribution, with some members having a ton more subs than others, but two thirds of their talent don't even cross the 10K line. It's obvious that the spam of talents has only diluted their already limited audience.
This article is about a Virtual YouTuber agency of Sony Music Entertainment Japan. Not to be confused with VEEMusic, another Japanese Virtual YouTuber agency and a music label, or a VTuber named Vee. Veepigenesis, also shortened and marketed as VEE, is a Japanese Virtual YouTuber agency owned...
virtualyoutuber.fandom.com
The other two branches are a chinese branch similar to HoloCN or VirtualReal called "NHOT BOT" and previously known as "The Virtual Cinderella Project" which is an idol group style collab between Sony, Bilibili and Rino Sashihara of AKB48 fame. And of course the recently defunct Prism Project which they bought from its original owner and founder in 2021.
Tl;Dr: Sony tried to spam vtubers to get big quick, it had middling results.
Time
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in her voice, but I don't want to support her too much since it's fucking Sony.
