It's basically free money if you don't give a shit about your product, all you need is enough eyeballs and play ball. The point is to spread "the message" anywhere and anime is already far into the infection state, it will go the way of tv, movies and videogames. It wouldn't surprise me if this corpo starts with a global warming awareness week or something like that one of these days.
Ok enough of this kike shit. Here, have some lumi singing a good song with a proper melody and shit